Client
B2B marketplace
Neesh · Case study
Turning a print magazine into a B2B Shopify marketplace.
Result
Launched multi-vendor marketplace
Systems
Shopify API, multi-vendor logic, Node.js
Role
Lead developer, end to end
Context
Neesh transformed from a print publication into a digital B2B marketplace connecting publishers, retailers, and inventory under one storefront.
The problem
A traditional publisher needed to become a multi-sided marketplace connecting many vendors, retailers, and inventory sources in one Shopify-based platform.
The operational bottleneck
There was no system to manage multi-vendor catalogs, inventory, and order routing across publishers and retailers at once.
Solution architecture
A custom Shopify integration with multi-vendor logic links publishers, retailers, and inventory under a single storefront, with the order and inventory routing to support it.
Results
Outcome
A functioning B2B marketplace serving multiple vendors and retailers.
Business impact
Opened a new digital revenue model for a legacy publisher and created a scalable multi-vendor platform.
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